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Corporate America is missing out on one of the biggest opportunities of
our time for driving innovation and growth: creating business value by
advancing racial equity.

It is unusual to view racial equity as a source of corporate competitive advantage. Yet, FSG and PolicyLink, in a 6-month research study, found evidence that a growing number of companies known for their hard-nosed approach to business—such as Gap Inc., PayPal, and Cigna—have found new sources of growth and profit by driving equitable outcomes for employees, customers, and communities of color.